How do we create a unified design system for digital and print, that is both precise and human, but avoids charity sector tropes?

Protection Approaches is an Internationalist peace-keeping organisation that works heavily with the UK government and delegates from around the world. An identity that sits alongside establishment organisations, but conveys the immediacy and contemporary problem solving of this organisation.

Stationery

Stationery is a lovely word, with wonderful connotations. When brand designers include branded stationary in the 2020s, it seems remiss to deprioritise how business is actually conducted in the internet age in favour of things that might suit a mockup. Letters are still sent, but emails are how business is conducted.

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